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Using Twitter to build communities : a primer for libraries, archives, and museums  Cover Image Book Book

Using Twitter to build communities : a primer for libraries, archives, and museums / Valerie Forrestal, Tinamarie Vella.

Summary:

This book looks at ways for libraries, archives, and museums to go far beyond using Twitter as a 'broadcasting" tool and highlights innovative methods to use the service to spark communication and create ties within your institution's greater community. Appropriate for the social media beginner as well as the experienced user, it covers topics like: creating a social media strategy/policy, choosing the right software, gaining followers, curating content, automating your feed, embedding your feed, using cross-platform strategies, [and] using analytics--from back cover

Record details

  • ISBN: 9781538106051
  • ISBN: 1538106051
  • ISBN: 9781538106044
  • ISBN: 1538106043
  • Physical Description: xiii, 103 pages : illustrations ; 28 cm
  • Publisher: Lanham : Rowman & Littlefield, [2018]

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references and index.
Formatted Contents Note:
Getting started -- Making connections -- Choosing software -- Curating content -- Automating your feed -- Push publishing -- Using analytics -- Appendix A: University of Central Florida libraries social media guide -- Appendix B: San Mateo County libraries social media procedures.
Subject: Twitter.
Twitter.
Libraries > Marketing.
Archives > Marketing.
Museums > Marketing.
Online social networks > Library applications.
Libraries > Marketing.
Museums > Marketing.
Online social networks > Library applications.
BUSINESS & ECONOMICS / Museum Administration & Museology.
COMPUTERS / Web / Social Media.
LANGUAGE ARTS & DISCIPLINES / Library & Information Science / Archives & Special Libraries.
LANGUAGE ARTS & DISCIPLINES / Library & Information Science / Digital & Online Resources.

Available copies

  • 1 of 1 copy available at State Library of Alabama.

Holds

  • 0 current holds with 1 total copy.
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Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
APLS 021.7 FOR 31291002936589 Stacks Available -


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