Serials and magazines
Journal of marketing
Apr. issues for 1940-42 include Papers and proceedings of the semi-annual [Dec.] meeting of the American Marketing Association, 1939-41.
Record details
- ISSN: 0022-2429
- Physical Description: v. ill. 26 cm.
- Publisher: [New York] American Marketing Association.
Content descriptions
| Citation/References Note: | ABI/INFORM Oct. 1971- Business periodicals index 0007-6961 Management contents 1974- Accountants' index. Supplement 0748-7975 Book review index 0524-0581 Infobank 1979- Management and marketing abstracts 0308-2172 Predicasts Psychological abstracts 0033-2887 1938- Women studies abstracts 0049-7835 Biography index 0006-3053 |
| Issuing Body Note: | Pub. by the American Marketing Society and the National Association of Marketing Teachers, July-Oct. 1936. |
| Cumulative Index/Finding Aids Note: | Vols. 1-10, July 1936-Apr. 1946, with v. 11 (issued as v. 11, no. 3, pt. 2); Vols. 26-30, Jan. 1962-Oct. 1966. 1 v. 28 cm. |
| Linking Entry Complexity Note: | Formed by the union of: American marketing journal and: National marketing review, ISSN 0190-9509. |
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| Subject: | Marketing > Periodicals. |
